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MSC 2024 – Interview with Professor Anke Kaysser-Pyzalla of DLR

At the Munich Security Conference, Torsten Kriening talked with Professor Anke Kaysser-Pyzalla from German Aerospace Center (DLR). The German Aerospace Center (DLR) signed an Memorandum of Understanding (MOU) with the World Food Program initiated by the United Nations. She highlighted the adaptability of space technology to applications on the Earth, such as the transfer of technology used for harsh environments and autonomous vehicles to deliver food across war-affected areas.

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#SpaceWatchGL Opinion: 10 iconic marketing campaigns in Space

Marketing in outer space seems like an innovative idea, but it has 60+ years of history. Dr. Wernher von Braun, former Marshall Space Flight Center Director, pointed out on July 22, 1969: "Because without public relations we would have been unable to do it". Today, accelerated access to space provides unprecedented opportunities for #advertising stunts and viral marketing. Some campaigns raise ethical, environmental, and regulatory concerns, while others champion sustainability.