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This past week, our CEO and Publisher, Torsten Kriening, attended the DGI (Geospatial Intelligence for Defence and Security) conference in London. The conference focused on the applicability of data in the defense sector in the light of two wars on the doorstep of Europe. Listen to the industry insights and discussions provided by Torsten in this #opinion video. #security #defence #geospatial #trust #data #ai #geoint #eo #sar
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#SpaceWatchGL Opinion: 10 iconic marketing campaigns in Space
Marketing in outer space seems like an innovative idea, but it has 60+ years of history. Dr. Wernher von Braun, former Marshall Space Flight Center Director, pointed out on July 22, 1969: "Because without public relations we would have been unable to do it". Today, accelerated access to space provides unprecedented opportunities for #advertising stunts and viral marketing. Some campaigns raise ethical, environmental, and regulatory concerns, while others champion sustainability.