Hong Kong-based satellite communications provider has announced the launch of its “Content Anytime, Anywhere,” service to enable the delivery of content to portable devices across its satellite constellation footprint in the Asia-Pacific.
Delivery of content will be done through an IP-based Over-the-Top (OTT) service, described by AsiaSat as a “hybrid solution” since it combines satellite and IP communications. This hybrid approach will allow AsiaSat to deliver content to portable devices in remote areas and to users on-the-move, such as through inflight or maritime connectivity.
The service will be managed from AsiaSat’s Tai Po teleport in Hong Kong.
“The increase in online content and the easy access to video content via mobile and connected devices has rapidly changed consumers’ content viewing habits. It is important for us to evolve our service offerings swiftly in this very dynamic and fast paced market, to help our customers reach their audience instantly and cost efficiently,” said Barrie Woolston, Chief Commercial Officer of AsiaSat.
AsiaSat is one of the leading satellite operators in the Asia-Pacific region, and broadcasts over 600 channels to 830 million homes.
AsiaSat operates a seven-satellite fleet consisting of ASIASAT 3S, ASIASAT 4, ASIASAT 5, ASIASAT 6, ASIASAT 7, ASIASAT 8, and the recently launched ASIASAT 9.